ProWholesaler
Pizzamelt stretches to succeed
Published:  16 August, 2006
Page 24 

Dairygold Ingredients UK has launched Pizzamelt, a pizza topping product.

Pizzamelt consists of a 9.6mm grated blend of cheese to achieve a good even coverage and prevent excessive browning while the pizza is cooking.

Dairygold says the chosen cheese format produces good heat, flows readily to form a continuous melt, it is stretchable, slightly elastic, chewy, shows limited blister formation, limits the intensity of browning and has a glistening but not greasy surface.

Claire Bridge of Dairygold's NPD team said: "We believe we have now got the best blend in terms of taste, functionality and performance characteristics to give the new Pizzamelt brand the maximum opportunity for success."

Contact: 01270 589136


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