Date you joined the company: October 2002

Previous occupation: law student 

Responsible for: ethnic foods, household products, retail/catering groceries 

School: Nottingham High School

University/college: University of Nottingham

Married/single/family: married to Sharan Kaur

Leisure time spent: socialising with friends, going to the cinema and reading

Offer one piece of advice to help suppliers succeed with you: be honest and have a positive attitude towards our business. Too many suppliers come up with reasons why they can’t support a local initiative, rather than thinking about how they can better support us in selling their brands.

The best promotion currently running with our customers is: the best promotion in the categories I look after is the recent Surf Tropical price marked £1.39 8x1.1kg promotion

My vote for the best current/recent TV/press advertising is: the McCoy’s Specials TV campaign

My vote for the best recent new product launch goes to: Nestlé Rowntree’s new Willy Wonka chocolate product range

Gripe of the month: (what upsets you most about supplier policies): suppliers who do not have a satisfactory damages resolution policy. We simply do not have the margins to be able to absorb the costs of damages, and often damages are down to poor packaging from the suppliers.

Printer friendly version

Email this article to a friend