ProWholesaler
Range and price key for retailers
Published:  20 September, 2007
Page 8 

Product range, competitive pricing and the quality of produce on arrival are the top three considerations when selecting a wholesaler, according to Cotswold Fayre.

The speciality food wholesaler, based in Reading, commissioned an independent survey of 30 UK retailers asking them what they want from a wholesaler.

Top, with 23%, was the range of products offered at a good, competitive price. Nearly 18% of respondents cited products arriving in good condition as key. This helps to ensure maximum shelf life and can improve sales.


Poll

Will Government proposals to ban the display of tobacco in retail premises damage the wholesale sector?

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