His responsibilities will include developing existing programmes such as the Convenience Tracking Programme, Sol Track and Cash & Carry Tracking Programme, by working with existing clients.

Segal has previously worked for Lindt Confectionery and Energiser UK. He joins HIM from SRCG where he specialised in training, facilitation, on-premise consulting and category management.

Mike Green, CEO of HIM, said: "As HIM continues to grow into new channels it is important that we bring in experienced people with the skills necessary to drive the business forward."

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